How to Get Better Facebook Ads

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Do you see your Facebook advertising campaigns as an indispensable part of your marketing strategy? Facebok has recognized the importance of getting more productive results from your advertising campaigns and working on how to do it? Here are some suggestions for improving your advertising performance.

Do a thorough research: look at other ad campaigns on Facebook and find out how to get their ads. Of course, you have no chance to review and analyze all advertising campaigns on Facebook. So concentrate on your target market and adapt to the demographics of your customers. Take a look at the Facebook adboard to find these ads and analyze how it works. You can find it here on the sponsored news tab.

Their pictures are remarkable: they do not have much space to create interest in your target market when creating a Facebook ad. Facebook ads include a 25-character title, a 90-character description, and a 110x80 pixel photo. Therefore, the most important way to awaken someone's interest is to use the image you use in advertising.

If you use sponsored messages as an advertising medium, these ads automatically use a profile photo or message image that you want to advertise on the ad. However, if you place your page on Facebook or your website, you can use the image you want to display. You can also add more text by adding text to this image.

Use sponsored newsfeeds: Sponsored campaigns are less expensive than other ads. However, you lose the ability to create pictures and your profile picture is automatically shared. If you've chosen to advertise with sponsored messages, enter the appropriate text for the 90-character ad. Share your website link in your posts. If you share a link to a YouTube video in your message, people who see your ad can view it directly from the ad. Turn your ad into a visual advertising party with sponsored news that has fewer finances. Please note that the links provided by you work correctly. Maybe nobody wants to lose money by advertising someone else's website or a video link that does not work.

Test ad components Your performance separately: Advertise as all of the performance of your campaign of tests as well as the ad components that are the ad text, a photo, the headline, your bid model, sponsored news, and individually test regular advertising opportunities of performance. Do this by changing only one of the components of the advertising campaign you've created. After a while change another component and check the results. If you make multiple changes at the same time, you can not determine which component in the performance will increase or decrease.

If you promote your Facebook page, you will not be able to change your headlines. I think one of the most important tests is the bid test. Deciding which campaign triggers the bidding model as CPM (cost for 1000 impressions) or CPC (cost per click) gives you a cost advantage.

Follow the results: More important than anything else in an advertising campaign is to determine if you have recovered the amount invested. Determine how much advertising budget you spend to achieve your goals. Ads on Facebook give you the best performance when you promote your Facebook page or a free product. If you compose an e-mail, if you advertise something for free, you will receive data that you can regularly use for your purposes, and you can often communicate with them by e-mail.

Set your expectations for the Facebook ad correctly. Clear and understandable explain why you need this ad and what the goals of the ad's result are. Typically, Facebook's click-through rate is between 0.04% and 0.06%. But with a good model you can go much higher.

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