FACEBOOK ADVERTISING MODELS AFTER ADVERTISING
FACEBOOK ADVERTISING MODELS AFTER ADVERTISING
The use of Facebook every day, the use of Facebook advertising in parallel is obviously increasing. Which ad models can we use in FaceBook?
To reach the target audience in social media and especially for this mass, e-commerce websites are often used for Facebook ads. Each ad model has different goals. It's no surprise that we do not set our advertising goals, and in this way opt for an advertising model.
Let's take a look at the advertising models of Facebook for the purpose of advertising.
1. Clicks to the website
If you have a website and visitors to this website, you can use this advertising model if you want to increase your traffic.
In the example, Facebook recently used '' Rotating Format '' - Carousel ad. This ad lets you promote your various services, pages, and products by adding 3-5 images in one ad unit.
2. Website conversions
Determining Your Website Conversions (Sales, Membership, Like the Newsletter Subscription) If you have a goal to improve their performance, you can use this type of advertising. However, you must add conversion code to your website before you can use it.
3rd page post commitment
The interaction sends you to improve your Facebook page (comments, likes, sharing and photo imaging), you can use this advertising model if you intend to write your show and more people on your page. Photos, videos and text can be highlighted in this model.
4. Likes page (Likes page)
If you want to increase the liking of your Facebook page, you can use this advertising model. Here for your page to increase by making a precise alignment, especially if you are not an e-commerce site, you can tell increase your customer number.
5. App installations
If you have a mobile app or website application and to announce, if you want to extend the use and applications downloaded in the picture, you can use the Facebook app installed model advertising.
6. App engagement
You can use the App Interactions ad model if you plan to increase user engagement in the app.
7. Local awareness displays
If you have a store and want to attract people, you can use this advertising model. The most important point here is that you can reach the people around the store. Turkey can not be used at present, but this advertising model will be launched in the coming months will be useful for advertisers with a physical memory.
8. Event responses
You can use this ad model to promote your Facebook activity and increase the response to your activity.
9. Offer claims
If you're creating a campaign for your customers and offering bids and discounts, this ad model is appropriate. Bids allow you to promote opportunities that people in your business can use.
10. Video views
If you have a video describing your product and you want people to bring this video, this promotional model would be suitable for you.
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