Creating an Instagram Quality Ads

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How do I create a powerful Instagram ad? What are the issues to consider when creating an Instagram ad?

Instagram ads, which have been on the agenda for a few months and are being used by many large and small companies, are in high demand. The use of Instagram in Turkey is very high and users spend more time on Instagram, which enables businesses to create more effective and successful Instagram advertising. What are the tricks of creating an effective, convenient Instagram ad? We searched for you.

Since Instagram serves the user visually, we know what a visual sense can be in terms of both advertising and sharing content. Therefore, three things must be considered when preparing an Instagram ad. the quality of sharing, the fact that the shares are conceptually aligned and that your shares are linked to the brand. As long as these 3 points are taken into account, it is inevitable that your advertising work fails.

Visual quality

The introgram is a social network based on visuality, as well as a platform that users visit to be inspired and inspired by these images. In this context, the quality of the images you will use in your advertising is very important. Your images form the basis of what the user knows about your business. It is a big advantage for advertisers not to ignore 3 important points in the visual selection.

Visual selection

For Instagram advertising, be sure to set a focal point in the selection of images you want to achieve. When using intense and complex graphics, it is beneficial to create graphics that will not distract users and highlight the item you want to highlight. It can be a company logo or a special product of your company. You can set such accents. You can also refine your pictures to make your pictures look better. It is also useful to look at a symmetry and a three-way rule. It's important to keep in mind that your commercials are always in high resolution, but the visual in your hand can be very meaningful and beautiful, but if you do not have good resolution and poor lighting, you can take this visual at a high rate.

Visual brand relationship

In addition to using high-quality graphics in your ads, the use of graphics is important to the brand. The user should be able to recognize your brand under different proportions. Using factors such as logo, symbol, or colors in the company's corporate advertising that remind the company of the company will help you achieve successful results. It is important that the images you share are often linked to the brand. At certain times or on special occasions it is important to share independent, user-friendly graphics. But the images you use in your ads must be removed in that sense. And if the user sees you in the flow of the page, you should be able to get the message you want to tell, and use visuals that are attractive to your business to shop.

Being concept-oriented

One of the things we can talk about in Instagram advertising about visual storytelling is to find them in concept-specific sharing so that they can sympathize with the company by engaging the user and pulling the user into a story. You can design graphics that will create an action related to your brand, publish them as a continuation at specific time intervals, apply different filters to the graphics, or even go further and create a set of filters.

Do not stop browsing your advertising principles

If we think we follow the same path as Facebook ads when preparing an Instagram ad, the advertising principles in both social networks are almost identical. For example, if you use at least 20% of the text on Facebook to render an ad, this also applies to an Instagram ad. The important thing is to place visuals in front of ads. The images of the products that contain the actual product, the embedded in-game lyrics, and the application visuals and cartoons that are part of the cartoons do not conform to this rule. Logological slogans, visual elements that are added to the text, only the visual elements that have been added to the product to benefit from the nullity of this rule, conform to the visual principles of advertising. Use the Raster tool to see if your ads are showing the ad policy

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